Search Engine Promotion - - - Be sure to go worldwide

By Bob Schwartz, CRS, GRI ©2007 Promotions Unlimited all rights reserved.

This material is subject to copyright and any unauthorized use, copying or mirroring is prohibited

 

How about increasing your firm's search engine submissions to search engines outside the U.S.? After all, it is called that World Wide Net.

The main reason to get your real estate website listed on the foreign websites is:

 Good foreign search engine rankings will generate new clients!

We have experienced quality business from our top foreign search engine rankings for example, potential new immigrants, people looking to set up a business office, and a foreign couple who needed to get their son a San Diego attorney. This is particularly evident in major metropolitan areas.

You may be wondering if it is worth the time and effort. Well, I have provided clear evidence to back up my advice. We have a several number one placements on foreign search engines. If you would like to talk a look at a few PAGE ONE foreign search engine rankings, look below;

http://www.la-orange-county-lawyers-attorney-directory.com

 AOL-UK - Sympatico (Canada – MSN-UK – MSN-France – MSN Germany

Google Mexico - Google UK - Google Germany - Google Japan

Check today to see if your website is listed on the top foreign search engines. A good starting point is to check the engines hyper-linked above. Perhaps the best way to obtain high foreign search engine standings is to first achieve top ranking on the major US search engines.

It is recommended that you get a comprehensive report on your current page one through page three search standings, so that you will have a starting point to see if your efforts are effective. Check out this example of a detailed report here:

http://www.websitetrafficbuilders.com/lawyer-website-search-engine-standings-report.htm

I suggest running the same report for your biggest competitor, which will give you a comparison as well as a set of goals to strive for.

You should now run a link popularity report and again for your local legal competitors as well. Quality incoming links are the key to success in search engine ranking. You can view an example here:

http://www.websitetrafficbuilders.com/lawyer-website-link-report.htm

Investing in improving your law firm’s search engines standings could become the most cost effective career investment you make.